{"title":"New Arrivals","description":"","products":[{"product_id":"blush-camellia-gown","title":"Blush Camellia Gown","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eSoftly feminine and effortlessly elegant, this blush pink maxi dress from  Eterna7 is designed with a graceful elongated silhouette and delicate romantic details. Crafted from smooth acetate fabric, the design features a softly curved neckline trimmed with crystal embellishments, while subtle puff sleeves add a refined vintage-inspired touch. A handcrafted floral appliqué at the front enhances the romantic aesthetic, complemented by shimmering embellished trims across the bodice for an elevated finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% polyster\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eColor: blush pink\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eTrim: crystal embellishment \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eWearing method: pull-on style\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNeckline details: scoop neckline with crystal trim\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSleeve details: short puff sleeves\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDecoration details: handcrafted floral appliqué at front\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSilhouette: softly fitted maxi dress\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe fit:\u003c\/p\u003e\n\u003cp\u003eFit: elegant elongated silhouette with fluid drape\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e\n\u003c\/div\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193828331866,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/e5b14b77-369b-40f2-abbe-0bd24ae8030c.png?v=1779642401"},{"product_id":"midnight-etoile-dress","title":"Midnight Étoile Dress","description":"\u003cp\u003e\u003cspan\u003eWith a mission to celebrate women through timeless elegance,  Eterna7 presents this refined maxi dress in a sophisticated navy tone. Crafted with a flattering fitted silhouette, the design features a contrasting white rounded collar and matching white cuff trims for a polished vintage-inspired finish. Decorative floral metal buttons accent the front, while the flowing skirt creates graceful movement and an effortlessly feminine look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% acetic acid (except sewing thread)\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eContrast trim (white collar and cuffs): 100% polyester\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eItem color: navy\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eHardware color: white\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLining: polyester blend\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: front button fastening\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eButton details: floral-style metal buttons\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eIroning: maximum iron plate temperature 150°C\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: Fitted\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193829740890,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/9453bfe5-ef16-4275-9d6e-56dc60f7b99b.png?v=1779642204"},{"product_id":"noir-camellia-gown","title":"Noir Camellia Gown","description":"\u003cp\u003e\u003cspan\u003eBlending classic elegance with contemporary glamour,  Eterna7 introduces this sophisticated evening maxi dress designed for refined occasions and statement dressing. The sleek black silhouette is crafted from luxurious velvet fabric adorned with delicate crystal-like shimmer, creating a subtle sparkling effect under the light.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAn asymmetric off-shoulder neckline is paired with a flowing ivory draped panel in smooth acetate fabric, bringing softness and contrast to the structured silhouette. The handcrafted floral embellishment at the front adds a couture-inspired finish, while the slim-cut shape and side slit enhance the feminine lines with graceful movement and understated allure.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eElegant yet modern, this piece is ideal for evening parties, formal events, cocktail occasions, and special celebrations — perfectly reflecting Eterna7’s signature aesthetic of sophistication and feminine confidence.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMain fabric: velvet with crystal embellishment\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eContrast fabric (white draped panel): 100% acetic acid fiber\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eItem color: black and ivory white\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDecoration: handcrafted floral embellishment\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNeckline: asymmetric off-shoulder design\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: concealed back zipper\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLining: polyester blend\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDetail: side slit design\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eIroning: maximum iron plate temperature 110°C\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: Slim fit\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStretch: Medium stretch\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe model seen in the picture is 163cm\u003c\/span\u003e\u003cspan\u003e—5’4” and wearing size UK 10.\u003c\/span\u003e\u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193832395098,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/5676a7dd-7b77-40b3-a520-22ba45722478.png?v=1779642944"},{"product_id":"riviera-whisper-dress","title":"Riviera Whisper Dress","description":"\u003cdiv\u003e\n\u003cp\u003eElegant and refined, this navy and ivory ensemble from  Eterna7 combines structured tailoring with soft feminine movement. The fitted navy bodice is designed with a dramatic folded off-shoulder collar and double-breasted inspired detailing, while a slim waist belt with gold-tone hardware enhances the silhouette with polished sophistication. Contrasting textures continue through the flowing ivory pleated skirt, creating graceful movement and an effortlessly elevated finish.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMaterial: polyester blend\u003c\/p\u003e\n\u003cp\u003eCare instructions: dry clean only\u003c\/p\u003e\n\u003cp\u003eMade in China\u003c\/p\u003e\n\u003cp\u003eColor: navy\/ivory\u003c\/p\u003e\n\u003cp\u003eHardware color: gold-tone\u003c\/p\u003e\n\u003cp\u003eClosure: put-on style\u003c\/p\u003e\n\u003cp\u003eCollar details: folded off-shoulder collar\u003c\/p\u003e\n\u003cp\u003eWaist details: adjustable slim belt with gold-tone buckle\u003c\/p\u003e\n\u003cp\u003ePocket details: decorative flap pockets\u003c\/p\u003e\n\u003cp\u003eSkirt details: lightweight pleated skirt\u003c\/p\u003e\n\u003cp\u003eSilhouette: fitted bodice with flowing midi skirt\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003eFit: softly structured silhouette with elegant movement\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193869947226,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/5fbc0905-29b8-4a65-ac3b-914873dc6c45_bd28ccb4-8273-41a3-9dab-27981bd85ecc.png?v=1779642443"},{"product_id":"lune-argent-dress","title":"Lune Argent Dress","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eElegant and effortlessly polished, this silver-grey two-piece set from  Eterna7 is crafted from luxurious acetate fabric and designed with a softly tailored silhouette. Contrasting black collar details, crystal embellishments and pearl-inspired buttons lend the ensemble a refined contemporary aesthetic.\u003c\/span\u003eDecorative flap pockets and a front slit complete the effortlessly elegancy.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTop Material: polyester blend\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDress material: 100% acetate\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eColor: silver grey\/black\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDesigner color name: Silver Grey\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eItem color: silver grey\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eHardware color: pearl white\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: full front button fastening\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCollar details: contrasting black collar with crystal embellishments\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003ePocket details: decorative front flap pockets\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eButton details: pearl-inspired front buttons\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSilhouette: slim-fit maxi dress\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSkirt details: front slit hem\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003eFit: softly tailored silhouette with an elongated shape\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193873944922,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/a3e159e5-10b5-46d7-982e-f3129d16113a.png?v=1779642329"},{"product_id":"maison-lumiere-dress","title":"Maison Lumière Dress","description":"\u003cp data-olk-copy-source=\"MessageBody\"\u003eWith a vision to celebrate timeless femininity through modern tailoring,  Eterna7 presents this elegant black-and-white mini dress in a relaxed straight-cut silhouette. Designed with a structured square neckline and contrasting white bodice, the piece is balanced by a textured black tweed skirt for a refined Parisian-inspired aesthetic. Delicate crystal embellishments along the neckline and decorative flap pockets add subtle sparkle, while pearl-inspired front buttons enhance the sophisticated finish. The loose, non-waisted fit offers effortless comfort and flatters a variety of body shapes.\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-olk-copy-source=\"MessageBody\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% polyester\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eContrast fabric: textured tweed\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eColor: black\/white\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eHardware color: pearl white\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: full front button fastening\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNeckline details: crystal-embellished square neckline\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003ePocket details: decorative flap pockets with crystal trim\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eButton details: pearl-inspired front buttons\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSilhouette: relaxed straight-cut mini dress\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: \u003c\/span\u003eloose fit, non-waisted design, comfortable for various body shapes\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193895539034,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/46e527fc-37f8-45f5-9690-b0a0e57237b6.png?v=1779642287"},{"product_id":"azure-bloom-dress","title":"Blush Velvet Collar Set","description":"\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eCombining vintage-inspired tailoring with modern feminine elegance,  Eterna7 presents this refined two-piece set featuring a structured short-sleeve jacket and a flowing satin maxi skirt. Designed in a soft blush pink tone, the look blends delicate sophistication with timeless charm.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe fitted top is crafted from textured tweed fabric subtly woven with shimmering sequins for a soft luminous effect. A contrasting black velvet collar adds depth and elegance, while crystal-inspired floral buttons elevate the piece with refined detail. Tailored seams and flap pocket accents create a flattering silhouette that enhances the waistline beautifully.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePaired with a smooth satin maxi skirt in a matching blush tone, the set creates graceful movement and an effortlessly polished finish. Elegant yet versatile, this ensemble is perfect for formal gatherings, afternoon events, dinners, and elevated everyday styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTop fabric: textured tweed with subtle sequin detail\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSkirt fabric: satin finish fabric\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLining: 100% acetic acid fiber\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCollar material: velvet\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eItem color: blush pink \/ black\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: front button fastening\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eButton details: crystal-inspired floral buttons\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003ePocket details: decorative flap pockets\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eIroning: maximum iron plate temperature 110°C\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: Tailored fit\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStretch: No stretch\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 165cm—5’5” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193909825882,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/1048.jpg?v=1779813235"},{"product_id":"azure-bloom-dress-1","title":"Azure Bloom Dress","description":"\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eWith a vision of blending romance with modern sophistication,  Eterna7 introduces the Azure Bloom Dress — a graceful maxi silhouette designed for elegant everyday moments and refined occasions alike. Rendered in a soft pastel floral print, the piece combines delicate femininity with striking contrast details for a distinctive statement look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe off-shoulder neckline is framed by bold black halter straps and finished with a handcrafted floral accent at the center front, creating an effortlessly chic focal point. Cut in a relaxed flowing shape, the dress drapes softly over the body, while the tiered skirt adds light movement and an airy, romantic feel. Three-quarter sleeves and lightweight textured fabric complete the design with understated elegance and comfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for garden parties, holiday escapes, afternoon events, or elevated daily wear, this piece captures Eterna7’s signature balance of softness, confidence, and timeless style.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% acetic acid fiber (except sewing thread)\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eContrast trim: polyester\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eItem color: pastel floral aqua\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDecoration: handcrafted floral embellishment\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNeckline: off-shoulder halter design\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eClosure: pullover style\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eLining: polyester blend\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eIroning: maximum iron plate temperature 150°C\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: Relaxed Fitted\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 165cm—5’5” and wearing size UK 10. \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShipping:\u003c\/p\u003e\n\u003cp\u003eComplimentary Shipping Over £150  \u003c\/p\u003e\n\u003cp\u003eNext Day Delivery available \u003c\/p\u003e\n\u003cp\u003eDesigned in London \u003c\/p\u003e\n\u003cbr\u003e\n\u003c\/div\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193980375386,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/ce5ff7cc-11b8-40e8-b4fc-0ae587c135cc.png?v=1779642899"},{"product_id":"rose-lumiere-floral-midi-dress","title":"Rosé Lumière Floral Midi Dress","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eRomantic yet effortlessly refined, this floral ivory midi dress from Eterna7 blends soft femininity with vintage-inspired elegance. Designed with a clean sleeveless silhouette, the piece features a contrasting black V-neck collar that frames the neckline with modern sophistication. Delicate floral prints add a gentle romantic touch, while the statement handcrafted rose appliqué and velvet bow detail at the front create an elevated couture-inspired finish. The softly tailored silhouette drapes naturally for an elegant and graceful look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% acetic acid (except for sewing thread)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eColor: ivory floral\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDecoration details: handcrafted floral appliqué and velvet bow\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNeckline details: contrasting black V-neck collar\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSleeve details: sleeveless design\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSilhouette: softly tailored midi dress\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003ePrint details: delicate floral print throughout\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003eFit: elegant straight silhouette with fluid drape\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStretch: No stretch\u003c\/p\u003e\n\u003cp\u003eThe model seen in the picture is 163cm—5’4” and wearing size UK 10. \u003c\/p\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54193993220442,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/d406ecd7-39d2-4664-ad48-a80ae2dbea47.png?v=1779637513"},{"product_id":"rose","title":"Ivory Butterfly Bloom Midi Dress","description":"\u003cdiv dir=\"ltr\"\u003e\n\u003cspan data-olk-copy-source=\"MessageBody\"\u003eGraceful and quietly sophisticated,\u003c\/span\u003e\u003cspan\u003e  \u003c\/span\u003e\u003cspan\u003eEterna7 presents this ivory floral midi dress designed to capture timeless femininity with a modern romantic touch. Crafted from lustrous acetate fabric, the silhouette combines delicate floral and butterfly embroidery with elegant tailoring for an effortlessly refined finish.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe sleeveless design is complemented by a contrasting black velvet V-neck collar, creating a striking balance between softness and structure. At the center front, a handcrafted camellia-inspired floral appliqué paired with velvet ribbon detailing adds couture-inspired charm and elevates the overall look with artistic sophistication.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCut in a softly tailored straight silhouette, the dress drapes naturally along the body while the subtle back slit enhances movement and comfort. Elegant yet versatile, this piece transitions beautifully from afternoon occasions to evening gatherings, embodying Eterna7’s signature blend of romance, refinement, and understated luxury.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% acetic acid (except sewing thread)\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eCare instructions: dry clean only\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eMade in China\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eColor: ivory white floral\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDecoration details: handcrafted camellia appliqué and velvet ribbon detail\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eEmbroidery details: floral and butterfly embroidery\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eNeckline details: contrasting black velvet V-neck collar\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSleeve details: sleeveless design\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eSilhouette: softly tailored midi dress\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eDetail: back slit design\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe fit:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFit: elegant straight silhouette with soft structure\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eStretch: Slight stretch\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe model seen in the picture is 163 cm \/ 5’4” and wearing size UK 10.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"eterna7","offers":[{"title":"Default Title","offer_id":54202023969114,"sku":null,"price":199.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1009\/6246\/8186\/files\/f2c05868-1b26-41f5-af0d-f8457ea6e594.png?v=1779812964"}],"url":"https:\/\/eterna7.com\/collections\/new-arrivals.oembed","provider":"eterna7","version":"1.0","type":"link"}